Bill Jackson is the founder and former CEO of GreatSchools.org, the most widely used school and education guide for parents. It reaches half of US K-12 households each year. Now Bill leads RaiseReadyKids.com. He is on a quest to help parents of young children answer this question: How can they help their children acquire the character, knowledge, skills, and sense of purpose they will need to thrive?
I think of character as “values made manifest” through human behavior. On the one hand, we hold in our hearts certain aspirations for our behavior. We may aim to be kind, just, and reverent. But how do we bring these aspirations to life through our actions?